Good Stuff

With other wonderful boutiques in the Asheville area, it’s a challenge to provide merchandise that is different from each other, but somehow, each of us has a special feel to our stores. Some of the best places to shop, besides f r o c k, of course, are:

Minx on N Lexington Avenue 

Maison Mary on Broadway St

Tops for Shoes on N Lexington Ave

Jazzy Giraffe in the Grove Arcade

Principessa on Haywood Street

Virtue on N Lexington Avenue

Ad Lib on Haywood Street

Open Door on Haywood Street

Union on Haywood Street

Spiritex on Haywood Street

Bette in Biltmore Park

Moda in Biltmore Park

Rather than competition, we are a complement to each other, offering locals and out-of-towners alike a wonderful selection of the latest fashions and accessories, with each store providing an entirely different kind of vibe.  The ages of our customers range all over the place…there is no “age” when it comes to finding what makes a woman feel like herself in her own body, whether she is twenty or sixty.